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Research Capabilities

Quantitative Research

We have experience and commitment to delivering high quality fieldwork in an accurate, fast, and price competitive way across a diverse range of market sectors. With expertise in survey design, fieldwork delivery and statistical analysis, MMR delivers high quality quantitative market research across a broad and loyal client base.


    • Usage & Attitude Study

    Market Exploration

  • Brand Development

    • Product Elements Evaluation : Concept Test, Product Test, Ad Test
    • Packaging & Shelf Test using Eye Tracking Technology
    • Pricing Research
    • Conjoint Study

    Competitive Positioning

  • Marketing Strategy

    • Product Re-launch Evaluation
    • Advertising Impact

    • Customer Satisfaction
    • Brand Health Tracking
    • Mystery Shopping
    • Segmentation

    Market Evaluation


QUANTITATIVE RESEARCH METHODS